Doing it ad-hoc by email just doesn’t cut it. Even more so when you have hundreds of investors involved in your business.
So working with a crowdfunding platform is an obvious route to market for Supdate. It’s a crowded market (no pun intended) so I decided to first approach the best in town – Crowdcube.
As we discussed the various ways in which Supdate could integrate with their platform and the benefits it’d bring to the hundreds of businesses and over 500,0000 members on their platform, it became apparent that it might make more sense for them to acquire Supdate outright.
The timing was good too – getting reporting done right was moving ever higher up their agenda and I have been spending a lot of time focusing on other projects.
Which brings us to today. Supdate is now fully owned by Crowdcube and I hope it’ll become a core communications tool in their platform.
I’ll be around for a brief handover period but will be moving promptly on to new ventures. I assure you you’re in safe hands.
I’ll be back!
P.S. The fact that both of us had orange as our brand colour honestly had nothing to do with it.